Financial Model

Graso’s financial model is designed to ensure sustainable growth, profitability, and value generation for both the platform and its users. By leveraging blockchain technology, decentralized finance (DeFi) principles, and a diverse range of revenue streams, Graso provides an efficient and scalable business framework that can adapt to market fluctuations and investor demands.

1. Revenue Streams

Graso operates a multi-revenue stream model that ensures steady income from different aspects of the platform:

  • Transaction Fees: Every transaction on Graso, whether it’s the purchase of real estate tokens or their sale on the secondary market, incurs a small transaction fee (around 1-2%). This fee helps maintain the platform’s operations and provides a steady revenue stream as the transaction volume grows.

  • Crowdfunding Fees: Developers who raise funds via Graso’s crowdfunding module are charged a percentage (approximately 3-5%) of the total capital raised. This fee is deducted once the crowdfunding goal is reached, providing developers with access to immediate capital while the platform gains a commission for facilitating the process.

  • Token Listing Fees: Developers are required to pay a fee to list their real estate projects on Graso’s marketplace. This listing fee incentivizes high-quality projects and discourages inactive or fraudulent listings. The listing fee can be a fixed price or a percentage of the total capital raised.

  • Secondary Market Fees: Graso’s secondary market for real estate token trading generates additional revenue from buy and sell orders. A small fee (around 0.5-1%) is applied to each trade, providing ongoing liquidity while offering investors the flexibility to enter and exit positions as they see fit.

  • Subscription Services: Graso offers premium subscription tiers for both developers and investors, providing access to advanced features such as detailed analytics, market insights, and priority listing services. Subscription packages are designed to cater to different needs and price points, generating recurring revenue.

  • Advertising & Partnerships: The platform also generates income through partnerships with real estate agencies, financial institutions, and related services. Graso offers advertising opportunities for external service providers such as property management companies, mortgage lenders, and insurance firms.

2. Cost Structure

Graso’s cost structure is designed to balance operational expenses while maximizing efficiency. The key cost drivers include:

  • Blockchain Transaction Costs: The platform incurs network fees for processing transactions on the Starknet blockchain. Given Starknet's low transaction fees, this expense remains minimal, even as the transaction volume scales.

  • Platform Development & Maintenance: This includes costs for software development, smart contract audits, API integrations, and ongoing platform enhancements. A significant portion of the budget is allocated to developer salaries and platform upkeep to ensure Graso remains cutting-edge and secure.

  • Marketing & User Acquisition: Graso will invest in marketing campaigns, partnerships, and community engagement to attract both developers and investors. This cost includes online advertising, influencer partnerships, and event sponsorships.

  • Compliance & Legal: Ensuring compliance with regulatory requirements for KYC/AML and real estate laws incurs legal costs. Graso works with legal professionals to navigate various regional regulations, ensuring that both investors and developers are protected.

  • Customer Support & Operations: Operating a global platform requires robust customer support, including technical help, account management, and investor relations. This cost includes hiring support teams and maintaining operational infrastructure such as servers and hosting.

3. Tokenomics

Graso’s platform incorporates its own native utility token, which plays a key role in the ecosystem’s financial model.

  • Utility Token: The Graso utility token can be used to pay for transaction fees, subscription services, and access to premium features. Holding Graso tokens also entitles users to platform-wide discounts and special privileges, including early access to new property listings.

  • Token Staking: Investors and developers can stake Graso tokens to earn rewards or gain access to exclusive services. Staking mechanisms ensure long-term engagement from users, providing them with an incentive to hold and utilize the platform’s native token.

  • Incentives for Developers & Investors: Developers are incentivized to list their projects on Graso through token bonuses and reduced fees when paid in Graso tokens. Likewise, investors who contribute to projects using Graso tokens receive discounts or additional property tokens.

4. Growth Projections

Graso’s financial model is designed to scale alongside the platform’s user base, real estate assets, and transaction volume.

  • Year 1: Graso focuses on building its user base, launching key features, and onboarding initial real estate developers. Revenue is expected to come primarily from transaction fees and crowdfunding activities. Marketing and development costs will represent a significant portion of the budget.

  • Year 2-3: As more developers and investors join the platform, transaction volume will increase, leading to higher revenue from secondary market trades, crowdfunding fees, and subscriptions. The introduction of advanced features and token staking will also attract more premium users. Operational costs will decrease relative to revenue as the platform achieves economies of scale.

  • Year 4-5: By this stage, Graso aims to be a leader in the tokenized real estate space. New revenue streams such as advertising, partnerships, and international expansion will further drive growth. Profit margins are expected to improve as user acquisition costs decline and the platform becomes self-sustaining.

5. Investor Returns

Graso provides both short-term and long-term value to investors.

  • Property Yields: Investors who purchase real estate tokens receive a share of the rental income generated by the property. These dividends are distributed proportionally based on the number of tokens owned, providing a steady income stream for investors.

  • Capital Appreciation: As property values increase, the value of the associated tokens also rises. Investors benefit from capital gains when they sell their tokens on the secondary market at a higher price than they paid.

  • Token Rewards: Investors who stake Graso tokens or participate in crowdfunding activities are rewarded with bonus tokens, providing additional returns on their investment.

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